Here's what you get for just $49:
In this recording of a presentation given to a high ticket private mastermind event, Mac covers:

Discover the proven strategies to value your business accurately and position it for maximum exit value, surpassing standard financial evaluations.

Learn how to optimize your business to make it irresistible to buyers, enhancing its operational quality and attractiveness, regardless of your selling intentions.

Uncover the secrets to beating the odds and successfully selling your business in a competitive market.

Master the 4 critical shifts that most entrepreneurs overlook, which can dramatically alter your business trajectory and unlock the option to exit.

Find out how to identify and attract the best buyers for your business, ensuring a seamless and profitable sale.

Craft a compelling exit story that resonates with potential buyers and sets the stage for a successful transaction.

Implement the 8AM test to ensure your business is always in peak condition for a potential sale.

Gain insights from my personal experience of selling 6 companies, raising over $75 million in capital, and investing in over 50 companies, packed with secrets, wisdom, and invaluable lessons.


"I cannot say enough about Mac Lackey and ExitDNA. It was the smartest decision I ever made because if you structure and build your business to sell it just means you’re building a more profitable and less vulnerable business. And when the time is right, we will be prepared for an exit. Whether you’re looking to exit in 6 months or 5-10 years, I cannot recommend this program enough!"

Tina A.
Chicago, IL

"I have been working with Mac/ExitDNA for two years and cannot imagine ever leaving! The program and Mac have more than paid for itself. I can go on vacation, spend time with my family, empower my team while having scaled our business. When we do get acquired, it will be based on the story and opportunity the buyer has and not just numbers. I have learned an MBA level of knowledge! The one-on-one coaching and the connections I have made through ExitDNA are priceless. The cost of the program reflects that Mac is truly there to help entrepreneurs."

Wendi Mathis Held
President, True Hero
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  • 1xPrivate Mastermind Recording$49
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